Define the scope
Evaluate LAYVEX for roofing work and define any ELEVATE attic retrofit as a separate scope.
FOR ROOFING COMPANIES
An additional product opportunity for roofing companies.
Offer LAYVEX reflective roofing underlayment on suitable new-roof and re-roof projects. For existing homes, evaluate ELEVATE as a separate attic retrofit offering. Attiic supports your business with product supply and technical resources.
THE OPPORTUNITY
What product could I add to my roofing company?
LAYVEX RB is mechanically attached reflective roofing underlayment. LAYVEX SA is self-adhered reflective roofing underlayment and an ice and water shield. ELEVATE offers a separate reflective attic insulation option for residential retrofits.
Match the underlayment to the roof assembly, project requirements and current installation instructions. Keep any ELEVATE attic assessment and installation scope separate from the roofing work.
MAKE IT WORK FOR YOUR TEAM
Two product categories. Different project needs.
Plan the crew
Confirm product-specific roofing preparation and quality control. If adding ELEVATE, separately assess attic conditions and installation capabilities.
Review the numbers
Account for product, labor, access, fulfillment and service costs before deciding how to price an additional offering.
LAYVEX SA · ILLUSTRATIONFOR NEW ROOFS & RE-ROOFS
Protection beneath the roof.
Protection beneath the roof.
A new product opportunity.
LAYVEX combines a reflective surface with roofing underlayment. Choose mechanically attached RB or self-adhered SA, which also serves as an ice and water shield.
RB: 450 sq ft per rollSA: 240 sq ft per roll
Explore LAYVEX 
THE PRODUCT
Advanced Multi-Layer Reflective Insulation.
AttiicELEVATE™ is designed to help manage radiant heat transfer in residential attics. Bring an additional product conversation to existing homeowners, supported by Attiic’s ecosystem.
- Residential attic opportunities
- Complements existing insulation
- Distribution, sales resources and MLIVE
HOW THE RELATIONSHIP WORKS
Your business stays yours.
Attiic supplies products through independent businesses. Your company owns the homeowner relationship.
Attiic supports
Product access, distribution infrastructure, training, demonstrations, marketing resources and MLIVE technology.
Explore distributionYour business manages
Your brand, customer contracts, sales team, trained installers, scheduling, warranties and service.
Explore the Vendor ProgramBEFORE YOU GET STARTED
Questions business owners ask.
How do LAYVEX and ELEVATE differ?
LAYVEX is roofing underlayment used within a suitable roof assembly. RB is mechanically attached; SA is self-adhered and an ice and water shield. ELEVATE is supplemental reflective attic insulation for residential retrofits. Neither replaces roof covering, flashing or necessary repairs.
Can adding Attiic products create an additional revenue opportunity?
It provides another product your business can offer on suitable projects. Revenue and profitability depend on customer demand, your pricing, material and labor costs, sales execution and service obligations. Attiic does not guarantee sales, margins or earnings.
Do I keep my own brand and customers?
Yes. Independent Attiic Vendors retain control of their brand, customer relationships, sales process and field operations. Attiic supports the product and distribution side.
What capabilities does my company need?
The program is intended for established home service and home improvement businesses with a customer base, sales capabilities, appropriate licenses and insurance, trained installation crews and quality-control processes. Discuss your business and market with Attiic before planning a launch.
EVALUATE THE FIT
Start with your business and your market.
Tell Attiic what you sell today, where you operate and how you handle installation. We can discuss product fit, current resources and fulfillment options.
An additional product is an opportunity, not a guarantee of revenue, profit or homeowner savings.